Generate Wealth Online From One of the Largest Market Shifts in History
Whenever there is a significant change in the marketplace that affects How, When, What or Where consumers spend their hard earned money its called a ‘Market Shift’. There are also two significant things that actually happens in the marketplace whenever there is a market shift.
(1) Depending on their positioning in the marketplace, some people are able to tap into a newfound market of wealth as a result.
(2) On the contrary, some people actually lose lots of money or may even become obsolete after being replaced with new technology or innovations etc. and consequently go out of business.
In retrospect, one of the first major market shifts took place over 100 years ago during the early 20th century. When America became a more industrialized nation, hence came the invention and the need for the automobile. The automobile gradually became the common mode of transportation for most people instead of the traditional horses and wagons.
This market shift also created the need to build more roads and highways as well as the demand for gasoline. This increasing trend of more people driving cars everyday also created enormous wealth for the major car manufacturers. The first pioneer who was one of the wealthiest men in the world at the time and who was also well positioned for this market shift was Henry Ford founder of the Ford Motor Company.
We experienced a similar market shift with the invention of the telephone which later became the regular mode of daily communication for most people instead of the telegraph and writing letters. This market shift later created the demand for long distance phone services. There have been numerous long distance phone companies that were positioned to gain wealth from this market shift such as AT &T, Sprint and MCI.
On the contrary, there have also been a number of major market shifts in which entire industries have lost big money or even became obsolete as a result. A good example would be all the major Television Networks that have been affected by lost advertising revenues to numerous emerging Cable T.V. networks as Cable subscribers became mainstream in consumer homes.
A similar result occurred with the market shift in the music industry. Due to changes with innovations in the marketplace, consumers changed from buying albums and 8-Track tapes to buying Compact Discs. As a result, many vinyl manufacturers lost major money since albums are now basically obsolete. The same thing is taking place with the VHS video cassettes since most people now are buying DVD players today. This would also explain why now it’s harder to find VHS rentals in most major video stores.
There are now three major trends taking place today in the marketplace which has created
‘One of the Largest Market Shifts in History?
Trend One: The Travel Industry is now growing about 23% faster than the global economy; in fact people spend about $1.3 Trillion in the U.S. alone. This market is growing so fast it is predicted to double within the next 7-10 years.
Trend Two: The Baby Boomers which is the generation born between 1946 and 1964 have a big affect on this tremendous growth in the travel industry. As these people reach retirement age what do you think they do when they retire? Travel! Among the Baby Boomers one person will reach retirement age every 8 seconds for the next 20 years.
Trend Three: There is rapid increase in consumer spending on the internet to the tune of billions of dollars. About 5 years ago people mainly made basically smaller purchases only, however today people are more comfortable with everything from online dating to buying cars and homes online. However travel is the fastest growing segment of this trend.
All three of these trends are the major reasons why there is now a major market shift in the travel industry. Consumer spending on travel is rapidly changing from buying travel via a ‘brick and mortar? travel agency to a ‘click and mortar? online travel site. This would also explain why numerous agencies have all gone out of business by the thousands within the last 5 years. In fact over 200K travel agents have lost their jobs due to this major market shift in the travel industry.
Fortunes are always made by individuals who are positioned to recognize a growing profitable trend and position themselves to capitalize on the emerging market shift. In 2003 a wealthy entrepreneur named Barry Diller proved he had foresight when he bought Expedia (Online Travel Agency) for $5.1 Billion. Expedia alone has been almost as profitable as all his other business ventures for the last 20 years combined.
Mr. Diller and Expedia also spend about $5Million per week on advertising. Their multi-million dollar advertising budget is what drives their huge online traffic as well as the millions consumers spend each month on their travel site.
There is also another emerging travel company that is exploding in the marketplace called YTB Travel and Cruises which was founded in 2001.YTB Travel has a unique business model which allows everyday people like you to tap into and actually profit from this huge market shift in the travel industry. The company also offers the same destinations and discounts flights, cruises, and hotels found on Expedia and all the other major online travel websites.
The interesting thing that sets YTB Travel in a class of its own is that instead of them spending the $5Million per week on advertising like Expedia, YTB Travel utilizes the power of ‘word of mouth? advertising. It has been proven time and time again that word of mouth is not only the cheapest but the best advertising money can buy.
YTB Travel sells millions of dollars worth of travel via thousands of Referring Travel Agents. (RTAs) whom all have their own independent YTB Travel booking engine websites whereby consumers can book travel. Keep in mind that since the company doesn’t have to spend a dime on advertising; all those millions of dollars in saved advertising dollars are paid out to the numerous (RTAs) in commissions and Bonuses. The company has already paid out numerous lump sum bonuses to its (RTAs) as high $50K, $100K and even $250K.
One of the other perks of being a (RTA) is not only the travel savings but most of the travel is now tax deductible as a business expense. This is why most (RTAs) involved with YTB Travel now call their family vacations ‘Paycations? instead of vacations. It is also quite interesting how although over 200K travel agents have lost their jobs in recent years due to the industry market shift, YTB Travel is growing by leaps and bounds with numerous home based (RTAs).
As of the beginning of 2007 there are over 60K home-based (RTAs) and actually expected to double to well over 120K by the end of the year. The compensation plan for the (RTAs) involved in YTB Travel is so lucrative and unique that it is not only copy written but also guaranteed not to change according to the company ‘Bill of Rights.? This document which has been officially filed in the appropriate states along with the company’s financial statements is an ironclad for-certain promise that all (RTAs) will always be paid all residual compensation they have earned which can never be renegotiated later.
YTB Travel has also made history in the Travel and Networking Industry for two good reasons.
(1) Being the first company ever to offer FREE full coverage health Insurance along with a minimum of at least $2K per month profit sharing monthly residual bonus upon simply reaching only the 1st plateau within the company as a Level 1 Director. (2) Secondly YTB Travel is the first company ever in the industry to offer a
Lump sum $1 Million bonus to any (RTA) who achieves the highest plateau within the company as a Level 5 Director.
Another significant fact that is noteworthy is that although the company is only just over 5 years old, there have already been 3 (RTAs) whom have all been paid the $1Million Bonus as of December 2006. There are more forthcoming $1million Bonuses predicted to be paid to other (RTAs) before the end 2007.
The January 2007 issue of Success Magazine featured a full coverage story on the numerous success stories and the growth of YTB Travel. The magazine also illustrated numerous people who have earned well over $100K their first year and some as soon as 6-9 months as a RTA with YTB Travel.
The founder of the company J. Lloyd Tomer who is affectionately called ‘Coach? by the YTB Travel family has a few lofty immediate goals for the company. He has stated emphatically that he is not only on a mission to become the number one online travel agency in the world by 2011, but he wants to also help create the most amount of new millionaires in the industry in the process.
Based upon their impressive track record within a relatively short period of time in the travel industry, YTB Travel & Cruises is definitely making a major dent in the marketplace while changing the lives of numerous families nationwide.
So finally there is a perfect opportunity for common everyday people to get their share of the wealth from a major industry market shift, just like the “Big Boys” and the major corporations have been doing for the last 100 years.
About the Author Gerard A. Wallace is a member of the fastest growing team of successful Referring Travel Agents of YTB Travel & Cruises. He has also developed a unique Inter-Network Marketing system to explode the business online with exponential growth. Find out how we are having tons of fun in the sun at exotic locations and helping people across the country get out of the rat race and earn guaranteed residual income and Free Full coverage health insurance. Visit http://www.24-7paycations.com
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